It’s been exactly a season since we identified the pattern of group purchasing websites or Groupon imitations mushrooming everywhere. The last season has been actioned loaded and mostly the focal factor in the start-up environment. SnapDeal was significant the experience all along with ton of marketing $$s being injected in, the one factor that has not yet modified. SnapDeal was examining the ads on the big e-commerce program Auction web sites, who has also joined the area.
The best bet of regional material gamers coming into the industry is also seeing action with BuzzInTown releasing a provides area and Taggle generating on AskLaila’s accomplish. The big father of all information was the strike of the unique, Groupon joined Indian with getting a relatively unidentified SoSasta.
Groupon will be ramping up its Indian functions arrived soon. There has been review and dis-interest from VCs and traders all over the globe around the scalability and durability of this design given the military of revenue people needed to get a new cope up daily but that does not seem to quit Groupon from doing an IPO beginning next season.
Google Indian also enhanced its self assistance “coupons” function in Search engines locations which might be a scalable design but for now they are experiencing task with customer information and junk. For Search engines it seems more of an recognition program saying, “I produced this cause for you” then actually any immediate income resource. Though later on the “Offers/coupons” might be the standard ad duplicate for small companies on Search engines Google adsense.
Between all this we have unconfirmed information of biggies like India times, Rediff (this is confirmed) and few create press gamers coming into this area.
Here’s a roundup of all the groupon imitations we have come across until time period in no particular purchase. The record is non-exhaustive, if you know of more email us at naman at pluggd dot in. We will add it here.
1. SnapDeal – They are the management with regards to visitors with The company Indian position under 25. That is more visitors than Naukri or IRCTC, creating it the No.1 e-commerce website in Indian with regards to visitors. Yes, I just said that.
Not only that but it has actually surpassed Groupon.com’s accomplish with regards to worldwide visitors (Alexa). How much did they invest to get there? How many transactions/revenue do they do per day? Well, we will keep that for the creators to expose. SnapDeal is a one of the only e-commerce gamer, apart from OTAs to take up the TVCs path (to best of my knowledge).
Bangalore centered Grabbon was obtained by SnapDeal and according to the creator that was the level for them. They are lately trying to be THE position for provides and provides with even provides from institutions like NIIT on provide. I have been a big review of SnapDeal’s performance technique all along but it seems the marketing $s can actually buy you all the attention in globe and in course a multiple Bn. $ Rs. assessment also.
Startups, they are into a different pastime. They are excellent at what they are trying to accomplish with SnapDeal, the way they want to accomplish it. Do not get rid of your fingertips by copying or following them. The activity is beyond our perform area.
Oh, did i discuss they roped in a cope for time period with Gul Panag.
2. Taggle – $8.75Mn financing is what got it the preliminary attention. Visitors increasing continuously with a significant upbreak in mid-January. Promotion is getting visitors or visitors but the invest is not much. They have about 187K lovers on Facebook or myspace but the action is really minimal. The whole concept of combining e-commerce with public accomplish of customers seems to be almost deceased in all other websites as well.
3. MyDala – This was my preferred with regards to high high quality of provides but eventually the advantage is missing. Visitors fairly much constant. 54K fas on Facebook or myspace with little to no action.
4. Koovs.com – Visitors seeing new great since new season. They are providing in gadgets for selling as well. Not much action apart from Delhi / Bangalore. Unique regional provides just seem to be losing.
5. SoSasta/Groupon Indian – The action seems to be just beginning here. The ads are getting more exposure lately. Absolutely will be the gamer to look at out for. For now they either have recurring provides from other opponents or it is mostly e-commerce provides. They have all the ideas from their worldwide existence but will the worldwide technique perform in India?
6. Dealivore – Visitors very volatile and on a downtrend. The 306K fan platform seems to be resting. The group has not proven anything amazing yet. They already declare to have invested over Rs.2Crs. and this is the purpose why Zuckerberg is so wealthy.
7. DealsAndYou – The creators dislike me for their purchase statement that we protected previously but I will try and reciprocate some really like (while being neutral). The fanpage with 171K lovers is the most effective amongst all the above gamers. Their preliminary take a position of creating it a mix of public networking marketing + downline developing for small companies seems to be powerful. They are also discovering a devoted area for travel/holiday provides. The ad invest is competitive and they take a position second to SnapDeal with regards to visitors.
8. BuzzInTown – Their traditional material perform is definitely noticeable on the fan web page. Their up-dates about provides get dual the reviews as in comparison to DealsAndYou, though same in % of lovers. The existence is only in Delhi and Mumbai, with Bangalore being included lately. The website is willing to invest Rs.25 per new signing up for the deals(DGM) which seems to be a sensible UAC but is not very low. As far as I keep in mind they were previously investing Rs.10 per signing up during non-deals times. They have not joined provides for digital items yet which is a indication of the factor that they have more in the pet to demonstrate before they quit, if they ever do.
9. Auction web sites – The big father of e-commerce is still examining its regional provides app with existence in Delhi and Mumbai. It is certainly providing a step-motherly therapy to regional provides though. Who on the globe came up with the URL koupananIndia.ebaysocialapps.com. Its even hard to discover a weblink from ebay.in to this app. No question the visitors is so inadequate. They are hardly able to offer 3-4 provides for every provide.
10. Groffr.com – One gamer that is actually status out with provides for great value buys like property, vehicles, motorbikes etc. They seem to have some off-line action as well. Activity is mostly around Mumbai.
11. Groopoffers.com – These people are trying to accomplish everything with provides on dining locations, elegance parlors, property and items. The action seem to in existence and developing up, may be they will create some hype.
12. Coupon2Buy – A relatively new gamer that is not displaying much action and not doing anything amazing yet. The provides are just getting began in Delhi, Pune and Mumbai.
13. CityOffers.in – Comes from Ahmedabad the action here is around this town only. Again a very new website with not much money to get in the competition.
14. Foodome – Comes from Chennai these people are working on dining locations provides and house distribution of meals only. Definitely no marketing at all until now.
15. Dealmagic – Not sure if these people are beginning up or closing down as they have no stay provides. The fanpage has not seen any upgrade in previous 3 several weeks.
16. Masthideals – Not sure what they are up to. The “h” in the name indicates they are southern Indian centered, Chennai indeed. No provides stay currently, previous provides were around elegance parlors and gadgets mostly.
17. Groupon.in – Started as Groupoff they declare to have obtained the “Groupon” signature in Indian. Deals are affordable and visitors seems to be developing now.
18. Scoopstr.com – Comes from Bangalore with existence in Delhi, Mumbai, Bangalore. Deals are affordable, not much to discuss.
—-Updated (13 April 2011)—-
19. Mastsale.com – This website delivers in exclusive regional provides like other websites as well as record of periodic revenue and provides going on at the regional suppliers.
20. RobberyOnline.com – Active in Delhi, Chandigarh and Jaipur. The provides do not attraction at all. Marketing action also seems to be low. They should have focused on getting one town right before going to 2 more locations.
21. HungamaDeals.com – Launching Soon.
22. Urbangain.com – Active in Kolkatta only. The provides seem to modify once in 2-3 times. Nothing amazing about the provides as yet.
23. Voucherwow.in – Available only in Mumbai. The provides seems better than most of the lot. Although fairly new but seems a little more serious than some of the above ones.
24. Dealmela.in – Definitely confused about performance on web. They are trying to be somewhat like Groffr with concentrate on property provides.
25. Dealonpune.com – As is obvious from the name, the website is for Pune only. About 3 several weeks old the provides are reasonably OK.
26. couponsonmobile.com – Comes from Mumbai and the regional provides are available only for this town. The relax of the provides are from pan-India e-commerce websites. The website routing is a little different.
27. Vamoose.in – Very lately released they are enjoying a little different activity with concentrate on journey and vacation provides only. This allows them keep the provides more time and probably with a greater advantage.
28. webkolkatadeals.com – Another one completely working on Kolkatta. Attempt seems to be in the route getting keeping each area as a town and getting provides for each of them.
29. Khojguru – An beginning moving assistance in the provides and discounts area, Khojguru has now shifted in the seeking there own provides as well. Given that they already have excellent visitors, they should be able to get affordable grip for their own provides.
The best bet of regional material gamers coming into the industry is also seeing action with BuzzInTown releasing a provides area and Taggle generating on AskLaila’s accomplish. The big father of all information was the strike of the unique, Groupon joined Indian with getting a relatively unidentified SoSasta.
Groupon will be ramping up its Indian functions arrived soon. There has been review and dis-interest from VCs and traders all over the globe around the scalability and durability of this design given the military of revenue people needed to get a new cope up daily but that does not seem to quit Groupon from doing an IPO beginning next season.
Google Indian also enhanced its self assistance “coupons” function in Search engines locations which might be a scalable design but for now they are experiencing task with customer information and junk. For Search engines it seems more of an recognition program saying, “I produced this cause for you” then actually any immediate income resource. Though later on the “Offers/coupons” might be the standard ad duplicate for small companies on Search engines Google adsense.
Between all this we have unconfirmed information of biggies like India times, Rediff (this is confirmed) and few create press gamers coming into this area.
Here’s a roundup of all the groupon imitations we have come across until time period in no particular purchase. The record is non-exhaustive, if you know of more email us at naman at pluggd dot in. We will add it here.
1. SnapDeal – They are the management with regards to visitors with The company Indian position under 25. That is more visitors than Naukri or IRCTC, creating it the No.1 e-commerce website in Indian with regards to visitors. Yes, I just said that.
Not only that but it has actually surpassed Groupon.com’s accomplish with regards to worldwide visitors (Alexa). How much did they invest to get there? How many transactions/revenue do they do per day? Well, we will keep that for the creators to expose. SnapDeal is a one of the only e-commerce gamer, apart from OTAs to take up the TVCs path (to best of my knowledge).
Bangalore centered Grabbon was obtained by SnapDeal and according to the creator that was the level for them. They are lately trying to be THE position for provides and provides with even provides from institutions like NIIT on provide. I have been a big review of SnapDeal’s performance technique all along but it seems the marketing $s can actually buy you all the attention in globe and in course a multiple Bn. $ Rs. assessment also.
Startups, they are into a different pastime. They are excellent at what they are trying to accomplish with SnapDeal, the way they want to accomplish it. Do not get rid of your fingertips by copying or following them. The activity is beyond our perform area.
Oh, did i discuss they roped in a cope for time period with Gul Panag.
2. Taggle – $8.75Mn financing is what got it the preliminary attention. Visitors increasing continuously with a significant upbreak in mid-January. Promotion is getting visitors or visitors but the invest is not much. They have about 187K lovers on Facebook or myspace but the action is really minimal. The whole concept of combining e-commerce with public accomplish of customers seems to be almost deceased in all other websites as well.
3. MyDala – This was my preferred with regards to high high quality of provides but eventually the advantage is missing. Visitors fairly much constant. 54K fas on Facebook or myspace with little to no action.
4. Koovs.com – Visitors seeing new great since new season. They are providing in gadgets for selling as well. Not much action apart from Delhi / Bangalore. Unique regional provides just seem to be losing.
5. SoSasta/Groupon Indian – The action seems to be just beginning here. The ads are getting more exposure lately. Absolutely will be the gamer to look at out for. For now they either have recurring provides from other opponents or it is mostly e-commerce provides. They have all the ideas from their worldwide existence but will the worldwide technique perform in India?
6. Dealivore – Visitors very volatile and on a downtrend. The 306K fan platform seems to be resting. The group has not proven anything amazing yet. They already declare to have invested over Rs.2Crs. and this is the purpose why Zuckerberg is so wealthy.
7. DealsAndYou – The creators dislike me for their purchase statement that we protected previously but I will try and reciprocate some really like (while being neutral). The fanpage with 171K lovers is the most effective amongst all the above gamers. Their preliminary take a position of creating it a mix of public networking marketing + downline developing for small companies seems to be powerful. They are also discovering a devoted area for travel/holiday provides. The ad invest is competitive and they take a position second to SnapDeal with regards to visitors.
8. BuzzInTown – Their traditional material perform is definitely noticeable on the fan web page. Their up-dates about provides get dual the reviews as in comparison to DealsAndYou, though same in % of lovers. The existence is only in Delhi and Mumbai, with Bangalore being included lately. The website is willing to invest Rs.25 per new signing up for the deals(DGM) which seems to be a sensible UAC but is not very low. As far as I keep in mind they were previously investing Rs.10 per signing up during non-deals times. They have not joined provides for digital items yet which is a indication of the factor that they have more in the pet to demonstrate before they quit, if they ever do.
9. Auction web sites – The big father of e-commerce is still examining its regional provides app with existence in Delhi and Mumbai. It is certainly providing a step-motherly therapy to regional provides though. Who on the globe came up with the URL koupananIndia.ebaysocialapps.com. Its even hard to discover a weblink from ebay.in to this app. No question the visitors is so inadequate. They are hardly able to offer 3-4 provides for every provide.
10. Groffr.com – One gamer that is actually status out with provides for great value buys like property, vehicles, motorbikes etc. They seem to have some off-line action as well. Activity is mostly around Mumbai.
11. Groopoffers.com – These people are trying to accomplish everything with provides on dining locations, elegance parlors, property and items. The action seem to in existence and developing up, may be they will create some hype.
12. Coupon2Buy – A relatively new gamer that is not displaying much action and not doing anything amazing yet. The provides are just getting began in Delhi, Pune and Mumbai.
13. CityOffers.in – Comes from Ahmedabad the action here is around this town only. Again a very new website with not much money to get in the competition.
14. Foodome – Comes from Chennai these people are working on dining locations provides and house distribution of meals only. Definitely no marketing at all until now.
15. Dealmagic – Not sure if these people are beginning up or closing down as they have no stay provides. The fanpage has not seen any upgrade in previous 3 several weeks.
16. Masthideals – Not sure what they are up to. The “h” in the name indicates they are southern Indian centered, Chennai indeed. No provides stay currently, previous provides were around elegance parlors and gadgets mostly.
17. Groupon.in – Started as Groupoff they declare to have obtained the “Groupon” signature in Indian. Deals are affordable and visitors seems to be developing now.
18. Scoopstr.com – Comes from Bangalore with existence in Delhi, Mumbai, Bangalore. Deals are affordable, not much to discuss.
—-Updated (13 April 2011)—-
19. Mastsale.com – This website delivers in exclusive regional provides like other websites as well as record of periodic revenue and provides going on at the regional suppliers.
20. RobberyOnline.com – Active in Delhi, Chandigarh and Jaipur. The provides do not attraction at all. Marketing action also seems to be low. They should have focused on getting one town right before going to 2 more locations.
21. HungamaDeals.com – Launching Soon.
22. Urbangain.com – Active in Kolkatta only. The provides seem to modify once in 2-3 times. Nothing amazing about the provides as yet.
23. Voucherwow.in – Available only in Mumbai. The provides seems better than most of the lot. Although fairly new but seems a little more serious than some of the above ones.
24. Dealmela.in – Definitely confused about performance on web. They are trying to be somewhat like Groffr with concentrate on property provides.
25. Dealonpune.com – As is obvious from the name, the website is for Pune only. About 3 several weeks old the provides are reasonably OK.
26. couponsonmobile.com – Comes from Mumbai and the regional provides are available only for this town. The relax of the provides are from pan-India e-commerce websites. The website routing is a little different.
27. Vamoose.in – Very lately released they are enjoying a little different activity with concentrate on journey and vacation provides only. This allows them keep the provides more time and probably with a greater advantage.
28. webkolkatadeals.com – Another one completely working on Kolkatta. Attempt seems to be in the route getting keeping each area as a town and getting provides for each of them.
29. Khojguru – An beginning moving assistance in the provides and discounts area, Khojguru has now shifted in the seeking there own provides as well. Given that they already have excellent visitors, they should be able to get affordable grip for their own provides.
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